Harness The Power Of Viral Traffic

03:20 – Why to use viral contests
09:45 – What a $4,500 contest did wrong and how you can avoid the same mistake
12:21 – An important change in the Facebook Terms Of Service you need to know before running a contest
14:49 – Disclaimer
16:42 – Some examples of past viral contests I’ve run
19:28 – A successful client example of a viral contest. 200+ shares in 24 hours.
20:34 – How a $50 contest outperformed a $4,500 contest and how you can do it too
22:00 – The #1 thing you need to do to make your contest go viral
23:40 – A flowchart diagram of how the viral contest system works
25:36 – Contest post examples from a successful contest
26:00 – My personal designer referral so you can create your own graphics for only $5
31:00 – The 3 objectives of every viral contest
31:30 – The facebook algorithm explained + A fun fact about my start in internet marketing
33:40 – What you need to know about Gmail’s upcoming algorithm change
34:42 – A list of giveaway ideas that anyone can use
37:00 – How to use giveaways to sell services (no tangible products required)
37:58 – How to build an audience in any niche while they tell you what they want to buy from you
40:00 – The simple mistake you must avoid or you will lose money and your contest will be worthless
42:30 – The basic outline that every viral contest must follow
44:15 – A simple rule to follow to ensure your social media posts get maximum reach
44:50 – More breakdown of the facebook algorithm. You need to understand this if you are marketing on Facebook.
46:39 – The simple secret behind creating the viral loop revealed.
48:00 – Terms Of Service and grey hat tactics explained
50:00 – My philosophy of social media and how it fits into my marketing strategy
52:40 – The two platforms you can use to boost your contest efficacy
54:00 – Quick Q&A clarification on exactly what post copy to use in your social media post
55:53 – Live walkthrough on how to set up the viral contests using my system
59:00 – The tricky (but crucial) detail you must be aware of as you set up your contest. I even have to correct myself on the live recording!
1:00:10 – How to bend the platforms to your will and supercharge your lead generation
1:03:00 – Live walkthrough on how to set up the contest on your website + social posts
1:06:00 – The “Magic” that makes this really go viral. If your contest is a racecar, this technique is pure nitro.
1:18:00 – The unique pros & cons of platform #2
1:19:00 – How to make your contest links look better and increase clickthrough rates
1:20:37 – The secret sauce for platform #2. This is the same critical method we used on the first platform.
1:25:53 – Paid techniques to exponentially boost your reach and make the algorithms love you
1:27:51 – How to generate immediate income from your viral traffic
1:29:59 – A bonus benefit that guarantees every viral contest you run will perform better than the last
1:30:31 – How to make viral contests fit seamlessly into your long-term marketing strategy
1:32:28 – A simple win-win deal you can make that exponentially multiplies the reach of your contest
1:36:59 – I actually recommend using Messenger bots and how to do it right… Crazy right?
1:39:19 – Decoding the Facebook algorithm and how to future-proof your posts to resist its changes
1:42:40 – The secret line that I use in my Facebook posts to ensure my posts don’t get hidden by the algorithm
1:45:33 – Q&A

Resources

Skype Contact for my designer: edie_knox

Project Management For Pros + Outsourcing Like A Breeze Workshop

Video Timestamps

00:00 – Intro chatting
02:00 – The real Intro
03:11 – How people get project management wrong (my personal experience)
07:30 – Why to use project management (and how it will make your life better)
11:44 – Freedcamp intro & overview
14:35 – Live walkthrough of how I use Freedcamp + essential features
21:00 – Task creation example using Freedcamp + Lightshot (for a website tweak)
33:50 – Demonstration of one of Freedcamp’s best features: email updates
35:22 – Calendar sync functionality example
36:00 – Project management wrapup
37:00 – Outsourcing horror stories, how it can go wrong, and mistakes to avoid
50:30 – Places to outsource from and my favorite source
01:01:20 – Live Upwork walkthrough and how I post new jobs to get the best applicants
01:09:45 – The one line that you need to include in every job post to instantly weed out bad applicants
01:16:00 – How to review your applicants to only pick the best
01:20:10 – Why to take your time and hire slowly
01:22:50 – A few examples of my previous job posts + a few tricks to speed up the process
01:25:00 – My hiring template for new job posts
01:26:10 – The critical importance of having processes in your business
01:29:12 – Processes that I use (that you can too) – available in the private vault
01:34:00 – Notion intro, and how I use it for documentation, specs, and processes.
01:36:00 – Exactly how I spec out a new website design
01:44:00 – A real life example of exactly how I outsourced a new website
01:46:25 – Meet chicken the cat
01:48:18 – Q&A (Membership site setup & where to put it)
01:52:30 – Closing chat

Resources

Freedcamp – Project management platform
Lightshot – Screenshot and annotations software
Wireframe.cc – Wireframing webapp for website designs
Notion – Create visual specs
Landing Page Inspiration – https://www.notion.so/Landing-Page-Website-Inspiration-436f68442c66438e854b4211fbd93cd9
Morgan Croziers Hiring Template For Outsources

The Productivity Workshop

Video: https://youtu.be/DjbOQoVLXC8
Slides: https://morgancroziersprivatevault.com/wp-content/uploads/2017/11/Private-Productivity-Workshop.pptx


Other Resources

Rescuetime: https://www.rescuetime.com/rp/Morgan

Focus: https://heyfocus.com

Productivity Challenge Timer: For Android | For iPhone

QualityTime: Android Only

News Feed Eradicator: Chrome Extension


Productivity Journal

Notebook – Leuchtturm1917 A5 Dotted in your color of choice: https://www.amazon.com/Leuchtturm1917-Medium-Size-Hardcover-Notebook/dp/B002TSIMW4

Pens – Staedtler Triplus Fineliner 0.3mm: https://www.amazon.com/Staedtler-Triplus-Fineliner-Black-0-3mm/dp/B009CQKL3Y/


Favorite Podcasts

John Carlton & Kevin Rogers – “Psych Insights For Modern Marketers”: http://pi4mm.com

Sean D’Souza – “Three Month Vacation”: https://www.psychotactics.com/podcast

Ben Settle – The Ben Settle Dot Com Podcast: http://bensettle.com/blog/podcast (Note: Ben can be ‘edgy’ but he knows his stuff)

Note: I included my RescueTime affiliate link. You don’t need to use their pro version for any of this, though (although I really like it because it gives you so much extra insight and historical data). I do this any time a software I use has an affiliate program, because there’s no point in not accepting it. I will never recommend something that I don’t personally use and love myself.

Keyword Research & Content Strategy Live Workshop Replay

This is the replay from the live workshop. It’s missing the first ~30 minutes on the philosophy of the content strategy, but you can work from everything in this video while I re-record the beginning.

The missed parts included: Amazon affiliate stuff, “Funnels” and how the traffic flows, Repurposing blog posts & this research, keyword research to understand a niche or market.

Resources

Keywords Everywhere: https://keywordseverywhere.com
Moz Bar Extension: https://chrome.google.com/webstore/detail/mozbar/eakacpaijcpapndcfffdgphdiccmpknp?hl=en
Keyword Shitter: http://keywordshitter.com
Keyword Planner: https://adwords.google.com/home/tools/keyword-planner
Keyword Research Request Form: https://morgancroziersprivatevault.com/keyword-research-request
Book Keyword Strategy Session: https://calendly.com/morganc/quick-meeting (Under Comments/Notes, put Keyword Strategy Session)

WordPress Mastery 1 – Domain + Hosting + WordPress Setup

This video shows how to quickly set up all of the above, and includes the websites I use to brainstorm new brand names and check their availability.

Questions or comments? Leave them below in the comments section.

Resources:
Buy Domain & Hosting: http://namecheap.com – Use my code MORGANCROZIER to get 10% (or 20%) off.
Generate new brand names: http://leandomainsearch.com
Check brand name availability: http://launchaco.com

Creating Search Optimized Content (Even If You Don’t Know The Subject)

There is nothing “sexy” or “ninja” about this. In this video, I screenshare exactly how I create content that is optimized and ready to rank in Google.

Here are the resulting rankings on the page, without ANY off-page SEO. This is the result of simply posting the article on the blog.

Ultimate WordPress Workshop Replay

Here is a recording of my live workshop on August 27. There were a few technical difficulties with the hurricane, but the feedback so far has been excellent.

Domain + Hosting: namecheap.com
Wordpress Theme: layerswp.com
Logo Creation: logo.squarespace.com
Stock Photos: pexels.com

I’m turning this into a full course soon, so stay tuned. Leave a comment here if there’s anything in particular you’d like for me to cover (Comments are below on the full post view)